Websockets: Elevating Ecommerce Behind the Scenes
Websockets play a crucial role in enhancing eCommerce experiences by enabling real-time communication between clients and servers. This technology allows for instant updates, such as stock availability, order status, and personalized recommendations. Behind the scenes, Websockets improve customer engagement and operational efficiency by maintaining an open connection, reducing latency, and delivering a seamless, dynamic shopping experience.

Shamaila Mahmood
April 11, 2025

In the ever-evolving landscape of web communication, where HTTP reigns supreme, there exists a silent hero, often overshadowed but never to be underestimated: websockets. These unassuming champions come to the forefront in situations where real-time updates and lightning-fast responses are non-negotiable. You might think of them as the secret sauce in live chat, collaboration boards, and other obvious areas. However, in our ecommerce wonderland, their role wasn’t so apparent, yet absolutely crucial.
A Symphony of Communication
Picture this: an ecommerce operation handling a torrent of orders, each with its unique journey through a bustling warehouse. It’s a spectacle of automation and human effort, with a myriad of tasks unfolding simultaneously. In this symphony of communication, we needed a way to keep everyone in tune with real-time updates. Enter websockets, our unsung heroes.
Dashboard Drama: The Websocket Spotlight
While HTTP communication was the method of choice for most of our ecommerce needs, websockets took center stage when it came to the dashboard. Our warehouse administrators needed a way to witness the magic of orders being processed in real-time. They needed to see the status, detect any hiccups, and dive into the details. It’s like watching a high-stakes performance unfold on the grandest of stages.
The Unconventional Choice
What makes this scenario intriguing is that it wasn’t the most obvious choice for websockets. For live chat and collaboration boards, the advantages are clear. But for an ecommerce dashboard? The brilliance lies in the subtlety. With an average of 8 orders per minute, soaring even higher during peak seasons like Christmas, our warehouse was a hive of activity. Every order generated a flurry of updates, around 5 per second, keeping the warehouse in constant motion. And it was websockets that seamlessly orchestrated this dynamic dance.
Websockets Unveiled
In this article, we’ll unveil the role websockets played behind the scenes of our ecommerce operation. We’ll explore their impact on real-time updates and how they navigated the challenges of scalability and resilience. So, for those curious minds eager to discover where websockets find their sweet spot, join us on this journey into the heart of ecommerce’s hidden communication gem. It’s time for websockets to take their well-deserved bow.
In the humming, bustling world of ecommerce, where orders come and go faster than you can say “shopping spree,” a well-orchestrated dance takes place behind the scenes. Imagine this: customers clicking away on their keyboards, adding items to their carts, and hitting that magical “Order Now” button. But what happens next, you ask? Ah, that’s where the magic of websockets enters our tale.
The Ecommerce Ballet Begins
In our ecommerce wonderland, orders flood in like a river during a monsoon. One order might have a single item, while another might resemble a virtual shopping cart overflowing with goodies. It’s like the ultimate shopping spree, but without the crowded mall.
Now, our automated system swings into action. It’s a well-practiced ballet of warehouse robots and humans working in harmony. They pick items, pack them with care, and load them onto trucks destined for delivery. It’s a symphony of efficiency. But how do we keep track of this grand production?
The Dashboard: Where Magic Happens
Inside our ecommerce warehouse, the heart of this operation, there’s a massive dashboard. Think of it as the conductor’s podium at a grand concert. An administrator can gaze at this dashboard on colossal screens, tracking orders, their status, and even diving into the nitty-gritty details of a specific order. It’s like having front-row seats to the greatest show on Earth, and all the action unfolds in real-time.
Status Updates Galore
But here’s the twist. Our warehouse isn’t just about picking and packing. It’s about being on the pulse of every order, every item, and every hiccup along the way. Our dashboard is the maestro, orchestrating a rapidly changing status updates. Items are picked, cleared at stations (sometimes by machines, sometimes by our talented human colleagues), packed in different boxes, combined into one carton, labeled, and sorted onto the delivery trucks according to measurement of distance to deliver the package.
Websockets: The Unsung Heroes
Here’s where websockets strut onto the stage. With an average of 8 orders per minute on regular days and a thunderous crescendo during special occasions like Christmas, we needed a system that was as robust as it was nimble. Enter Kubernetes and its auto-scaling wonders.
Our web and mobile apps, the warehouse team, and our trusty delivery agency, all thirsty for live updates, relied on websockets. Why? Well, the warehouse was a beehive of activity. On an ordinary day, we’re talking about a whopping 5 updates per order per second. It’s like the warehouse had its own rhythm, a relentless beat that websockets danced to.
Server Side Events: The Quiet Cousin
Now, you might be wondering, why not server side events specially for the dashboard application which is simply a listener of what is happening? After all, they seem like the polite, quiet cousin of websockets. Well, the truth is, our application is like a conductor at a rock concert. We’re NOT just listening; we’re reacting, assigning tasks, and making decisions in real-time. Server side events, although elegant, just couldn’t keep up with the whirlwind pace of our ecommerce ballet.
Challenges and Chuckles
Of course, it wasn’t all smooth sailing. Choosing websockets with autoscaling replica sets had its share of challenges. It’s like trying to teach a robot to pirouette while balancing on a tightrope. Scaling up and down without missing a beat, handling peak loads during holiday seasons, and ensuring the system remained highly available, resilient, and scalable was no small feat.
Conclusion: Navigating Websockets in the Ecommerce Rush Hour
As we conclude our exploration of websockets in the world of ecommerce, we’d like to share a glimpse into their real-world application. In the bustling heart of our operation, where orders flowed like a river, websockets played a pivotal role.
Imagine the chaos during our rush hours, especially on special occasions like Christmas. Orders were pouring in, and our system had to scale up to meet the demand. This meant multiple replica sets in action, each serving its purpose in our intricate ballet of order processing.
But what about our trusty websockets? How did they fare in this frenzy? The truth is, they faced their share of challenges. Scaling up wasn’t always a smooth process. Managing the connections, ensuring real-time updates reached every corner of our dashboard, and handling the sheer volume of data flow during these peak moments was no small feat.
Yet, through it all, websockets persevered. They may not have been the heroes of our story, but they were the reliable workhorses, ensuring our warehouse administrators had the insights they needed, even in the stormiest of ecommerce rush hours.
So, while we celebrate the successes of websockets in our journey, we also acknowledge the hurdles they overcame. Websockets, like the unsung heroes they are, played their part, quietly but effectively, in making our ecommerce orchestra harmonize in real-time.
In the grand symphony of web communication, websockets have earned their place, not as the stars of the show, but as the indispensable instruments that keep the music playing, even when the tempo gets frantic.